Rituals Christmas 2024
Concept and art direction for the global Rituals Christmas 2024 campaign. Inspired by the little moments in life that bring us joy, we follow three short stories about strangers who come together to celebrate the holiday season in a grand hotel. From a group of friends to a young couple to a lady with her little dog we see each story come to life with gift giving as the red thread throughout.
THE TEAM
Creative Direction - Virender Ramdin & Dagmar Brusse
Art Direction - Sarah Sellars
Design - Hotel Branding - Gemma Aylward
Social - Soti Pancheti & Yeoni Park
Copy - Laura Wabeke
Video - SoulVizion
Styling - Cleo Scheulderman
Producers - Daan van Hoff & Sophie de Vogel